— Fred Sternburg (@TooFred) August 26, 2017
The month of August leading up to the Mayweather-McGregor fight saw some of the premier fighters in the sport fight on ESPN. Manny Pacquiao fought Jeff Horn, Vasyl Lomachenko fought Miguel Marriaga, and Terence Crawford fought Julius Indongo. Those fights now serve as the introduction to Top Rank on ESPN as the two companies enter into an exclusive 4-year agreement.
HBO and Showtime have dominated boxing broadcasting over the last twenty years. This is the first time ESPN has made itself a major player in boxing. According to Dan Rafael at ESPN, there are already 18 cards available for broadcast during the first year of the deal.